Nectar was no stranger to Souper Cubes. They’d already transformed their Amazon presence and helped overcome their problems with seasonal dips after the holidays. The team also saw the opportunity to transform the rest of its digital presence.
Souper Cubes embarked on a journey with Nectar, aiming to bolster its Shopify website’s functionality, improve its digital marketing strategy, and significantly drive sales growth amidst the challenges of an increasingly competitive market.
The collaboration focused on several critical areas: optimizing the Shopify platform for better user engagement, implementing effective marketing strategies, and enhancing the website’s aesthetic appeal to align with Souper Cubes’ branding.
Net global sales increase of over 2.3 Million (33.1%) achieved in under a year.
Achieved a 22.7% year-over-year growth in sales.
OPS soared by 130.9% YoY, with a 25.9% growth continuing in Q1 2024.
Grew Sales by 147% YoY, with strategic advertising adjustments leading to increased brand awareness and control over ad spend.
Despite being a trial run, with limited inventory reserved for the region, sales Reached over $150k in less than a year by overcoming third-party seller challenges and saturating the Sponsored Ads space.
Despite a major 3PL transition, grew the account to reach over 100k sales in under 7 months, setting the stage for potential double growth in the following year.
Read about how we also helped Souper Cubes beat their post holidays seasonal dip.
Read about how we also grew their website sales.
